Promotion of fathers’ involvement in breastfeeding. On the occasion of World Breastfeeding Week, LV develops a high ROI global corporate communications campaign for a large mother and childcare brand. Central development of strategy and concept, creation of compelling materials and coordination of successful activation in traditional and social media in >20 countries worldwide.
End-to-end communications supporting the closure of a production site. A large manufacturer of mother and childcare products is closing a site and moving its production to another country, in the midst of political turmoil. LV designs the end-to-end communications approach and execution, taking into account the interests of all stakeholders from plant workers to government officials.
Media launch of the First European Gender Diversity Index. A European association aspiring to increase the number of women in leadership positions asks LV to advise and lead the media launch of the first European Gender Diversity index. The results play an instrumental role in helping the association obtain European funding in 2019.